Variety is claiming that the budgets for each of the live-action shows that Marvel Studios is producing for the Disney+ streaming service is applicable to the film budgets suggesting some of the series budgets could be in the range of $100-150 million a pop to keep the quality on par with the feature films.
All of the shows that Marvel Studios is producing are expected to be six to eight episodes in length with budgets comparable to a Marvel film project, which typically run between $100 and $150 million. According to an individual with knowledge of the productions, Marvel Studios execs and Feige held meetings early on to discuss how to maintain the visual standard fans have come to expect from Marvel’s films while still bringing their budgets more in line with other TV shows. Those budgets will still be on the high end of the spectrum.
They will also be a far cry from past the budgets of past Marvel live-action shows. After the initial slate of Marvel-Netflix shows was announced, Variety reported in 2014 that the budget for the first seasons of “Daredevil,” “Jessica Jones,” “Luke Cage,” and “Iron Fist” would be $200 million total. With each season consisting of 13 episodes, that comes out to roughly $3.8 million per episode, not accounting for budget overruns and other factors.
This could mean that Marvel Studios’ Disney+ shows would be outspending Marvel Television’s Netflix shows by almost 3-4 times their budget.
Roughly, it suggests a budget of $12.5 million per episode (assuming 8-episodes costing $100 million per series) compared to Variety’s roughly estimated $3.8 million per episode budget for the Netflix shows.
Lucasfilm is said to be spending between $100-150 million on the first season of The Mandalorian, which could help support Variety’s estimation of the spending on the Marvel Studios shows.
The first wave of live-action shows coming from Marvel includes The Falcon and The Winter Soldier, WandaVision, Loki, and Hawkeye.
Conservatively, this points to Disney spending close to $400 million on this first wave of shows releasing between 2020-2021, if not more.
At D23 Expo 2019, Kevin Feige announced that they would also be developing shows such as Moon Knight, She-Hulk, and Ms. Marvel. So that number could balloon to $700-800 million, if not a billion.
Disney is putting a lot of money and resources into these canonical Marvel shows, so they’re really going to have to deliver something special to be worth all the effort involved.
The Falcon and The Winter Soldier is officially going to be the first show to air on Disney+ in the fall of next year.