Birds of Prey was once projected to have a domestic weekend in the range of $40-60 million and the film has instead made an estimated $33.2 million according to BoxOffice.
The tepid marketing of the film on the part of Warner Bros., opening against the Oscar weekend (I have to assume dinged the Sunday results), and the R-rating limiting the audience for a comic book film spinoff of Suicide Squad likely contributed to the less than stellar box office start.
It’s slightly disappointing given the film’s budget is around $80-90 million and with Sonic The Hedgehog being released this week could mean that it might be losing a good chunk of screens in the second weekend.
Hopefully, Birds of Prey can catch-up but it’ll be a difficult feat.
Director James Gunn has confirmed that he’s on the home stretch of finishing production on The Suicide Squad, which will also feature Margot Robbie’s Harley Quinn.
In more welcomed news, Sony’s R-rated action sequel Bad Boys For Life starring Will Smith and Martin Lawrence has crossed the $300 million mark, globally earning $336.3 million on a budget of $90 million.
This would certainly explain why Sony was so quick to get a Bad Boys 4 quickly into development.
Sam Mendes’ 1917 failed to land any major Oscar awards (Best Picture/Best Director/Best Original Screenplay) outside of a handful of much-deserved technical awards including Best Cinematography for Roger Deakins (Sicario, Blade Runner 2049, Skyfall) and Best Visual Effects, however, has been inching closer and closer to crossing $300 million as well.
1917 has currently earned an impressive $287.3 million (budget of $90-100 million) which is was likely boosted due to the film’s Golden Globes win just before the film’s wide release in North America.
This week sees the opening of Paramount’s live-action Sonic The Hedgehog movie which had massive backlash over Sonic’s original design that was ultimately changed.
However, Sonic is projected to earn around $20-30 million this weekend, which would be less than what Birds of Prey opened to given that the animated/live-action hybrid holds a $90+ million budget.
SOURCE: BOX OFFICE